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Google plans ads for YouTube

Google, which is trying to figure out how to carry ads on its YouTube service without disaffecting viewers, has unveiled its InVideo advertising programme – a vehicle for potential advertisers to reach YouTube’s 130 million viewers. Trial sponsors include 20th Century Fox and Warner Music. Sponsors and video publishers apply to participate at through YouTube. […]

August 24, 2007

France: mobile TV model conflict

French media companies, including Lagardere, Bollore, NRJ, and BFM, want to offer free mobile TV channels, while MNOs plan to charge a monthly subscription of E5 to E15, reports Les Echos. Under the broadcasters’ plans, at least some mobile TV channels will be free to air. Using the same model as for DTT, customers would […]

August 24, 2007

TVE International pulls out of Hispasat

From David Del Valle in Madrid TVE International’s transmissions to Europe cannot be watched anymore through Hispasat (30º West) as the channel has controversially decided to pull out of the Spanish satellite. The satellite had been distributing the channel free-to-air since 2002. TVE International is now available on Eutelsat’s Hot Bird (13º East) and Astra […]

August 24, 2007

Viasat Scandinavia adds Warner Bros

Viasat Broadcasting has entered a licensing deal with Warner Bros. Home Entertainment Group for Warner’s feature films to be aired on Viasat OnDemand and CDON on demand services in Scandinavia. The agreement will enable users of Viasat’s and CDON’s on demand services to order and view content on a video on demand basis (VOD) via […]

August 24, 2007

Thomson mobile TV trial in Sydney

Thomson is working to deliver a trial mobile television service across the greater Sydney area in Australia. The service will use the open DVB-H standard and can be received on any DVB-H capable mobile device equipped with decoding technology from Irdeto, with whom Thomson is working to deliver the service. There are five channels in […]

August 24, 2007

Skyline for Telenor

Skyline Communications, supplier of multi-vendor network management solutions, announces that Telenor Satellite Broadcasting has selected its flagship DataMiner NMS platform as its top level network management system. The DataMiner platform will enable Telenor to create a consolidated overview of its satellite communication and broadcast services, across any vendor and technology boundaries. “We are very pleased […]

August 24, 2007

Sky switches online agency

BSkyB has handed its digital search advertising work, worth up to £10 million (E14.5m) a year, to Aegis-owned Diffiniti and Unique in a strategic move to bring in specialist agencies to handle the increasingly important business. The appointments, which follow a lengthy pitch process, will see the account move from digital agency i-level. Diffiniti will […]

August 24, 2007

France: mobile TV model conflict

French media companies, including Lagardere, Bollore, NRJ, and BFM, want to offer free mobile TV channels, while MNOs plan to charge a monthly subscription of E5 to E15, reports Les Echos. Under the broadcasters’ plans, at least some mobile TV channels will be free to air. Using the same model as for DTT, customers would […]

August 23, 2007

Google plans ads for YouTube

Google, which is trying to figure out how to carry ads on its YouTube service without disaffecting viewers, has unveiled its InVideo advertising programme – a vehicle for potential advertisers to reach YouTube’s 130 million viewers. Trial sponsors include 20th Century Fox and Warner Music. Sponsors and video publishers apply to participate at through YouTube. […]

August 23, 2007

Ex-Sony men fund hybrid

One of the most covert start-ups in Silicon Valley, codenamed Building B, has announced a round of funding. Building B is aiming to bring both television and other media content into your living room in competition with cable, satellite or IPTV services. Building B announced a $17 million (E12.6m) round of funding by venture capital […]

August 22, 2007