The latest report from Ampere Analysis focuses on YouTube’s significance in the media market. With a unique business model that places advertising as its main source of revenue – thanks to its huge user base – the platform is rarely compared to TV. In this analysis, Ampere compares its investment in content to the major […]

WOS Wrestling is returning to live action with WOS: The Return, featuring many of the top stars from the popular 2018 ITV series and successful live tour in 2019. WOS stars already confirmed include Grado, Sha Samuels, Adam Maxted, Martin Kirby, Alpha Male Iestyn Rees and Ashton Smith. WOS: The Return will consist of two […]

Consumer research from Omdia has found that YouTube continues to dominate as the most popular video service globally, while Instagram has surged ahead of Netflix and TikTok in the US, establishing itself as the second most popular video service among American users. According to Omdia, YouTube maintains its position at the pinnacle of video streaming […]

This year, for the first time, social video will account for over 10 per cent of all US time spent with digital media. That’s a major milestone and reflects the changing nature of where and how people consume video content, reports eMarketer. While TikTok still dominates social video, Meta’s Reels has made major gains, and […]

The European Commission (EC) has opened formal proceedings to assess whether Meta, the provider of Facebook and Instagram, may have breached the Digital Services Act (DSA). Commission President, Ursula von der Leyen, commented: “This Commission has created means to protect European citizens from targeted disinformation and manipulation by third countries. If we suspect a violation […]

Integral Ad Science (Nasdaq: IAS), the media measurement and optimisation platform, has announced the expansion of its brand safety and suitability product to now include the Global Alliance for Responsible Media (GARM) category of misinformation across Facebook and Instagram Feed and Reels. Facebook and Instagram already prohibit ads from running alongside content that’s been labelled […]

Having suffered consecutive quarterly revenue declines in 2022, Snapchat saw advertising revenue steadily bounce back in 2023 – albeit at modest levels compared to Big Tech peers. According to WARC Media forecasts, the company will see +13.7 per cent year-on-year advertising spend growth this year to reach $5.2 billion (€4.8bn), with marketers in APAC having […]

Online intermediaries, such as social media, search engines and other online aggregators exert a significant influence on the news stories people consume, according to research from UK media regulator Ofcom. Nearly two-thirds (64 per cent) of UK adults use online intermediaries to access news, with Meta – the company which owns Facebook and Instagram – […]

BT Group research reveals how tech-savvy over-65s are making an average of £650-a-year monetising their traditional skills online. While Gen Z (18-24 year-olds) might be better known for online side hustles, over-65s are knitting, sewing and baking their way to spare cash, often marrying a lifetime of expertise with digital skills to gain followers and […]

Ddigital content studio and media network, Little Dot Studios (an All3Media company), has launched 10 new digital broadcast channels as it looks to expand the reach of its owned-and-operated Network and maximise revenue opportunities for its partners. Using data to identify cross-over areas of interest in audiences, the 10 new channels brands will increase the […]