Football may not be coming home for England fans, but it’s not just the Spanish that will be celebrating success at Euro 2024. Data insights from Yospace, the dynamic ad insertion company, gathered from ad-funded broadcaster customers across four continents, show that almost 6 billion addressable ads were stitched across the four weeks of the […]
Football fans were treated to some decisive action late in the game in each of the Euro 2024 quarter-finals. From last gasp equalisers and winners to penalty shootouts, the action really came in the second half and beyond in each match. As a result, the viewing and advertising trends from Yospace, the dynamic ad insertion […]
England fans are still waiting for the team to kick into gear at Euro 2024. Many have been disillusioned by sluggish performances to date and the knockout game against Slovakia on June 30th followed the trend – until Jude Bellingham’s spectacular equaliser in the 95th minute. Viewing stats from Yospace, the dynamic ad insertion company, […]
Bitmovin, a provider of video streaming infrastructure, has announced a partnership with Yospace, the dynamic ad insertion expert. The companies say they “will deliver a joint solution for live streaming, at scale, to empower broadcasters to offer better ad solutions to brands and advertisers, with the reassurance of a seamless customer experience”. Bitmovin and Yospace’s […]
Yospace, a specialist in server-side ad insertion (SSAI), and Capella Systems have collaborated on a new live orchestration implementation that creates operational efficiencies and increased advertising revenues during one-off live OTT events. Built upon Yospace’s Orchestrator module, Capella’s cloud-hosted encoder, Cambria Stream, ingests live signals then encodes the video and inserts SCTE-35 ad markers into […]
Yospace, a specialist in server-side ad insertion (SSAI), has appointed Paul Davies as Head of Marketing. He will be responsible for the company’s marketing activity around the globe. Yospace has long-term partnerships with the likes of DirecTV and Fox in the US; Sky Media, ITV, BT Sport, Channel 4 and STV in the UK; Telia […]
Yospace, a specialist in server-side ad insertion (SSAI), has partnered with Norwegian commercial broadcaster, TV 2. The relationship sees Yospace underpin TV 2’s advertising strategy for its app, TV 2 Play, which is available on all streaming destinations, including connected TV (CTV), set-top-boxes (STB), web, and mobile. “Yospace is a crucial partner for TV 2’s […]
Yospace, a specialist in server-side ad insertion (SSAI), has extended its partnership with DirecTV Advertising, a partner for omni-channel TV. The relationship began in 2015 and will continue on for the next several years, marking nearly a decade of innovation in streaming monetisation. Yospace has helped DirecTV Advertising to substantially grow its digital video advertising […]
Yospace, the pioneer of server-side ad insertion (SSAI), will partner with Capella Systems to offer an all-in-one solution that manages live encoding and server-side ad insertion. This system is part of Yospace’s new Orchestration system, which is designed to handle the needs of ad-driven live sporting events. This new module will be showcased by Yospace […]
RTL Group has published its quarterly statement for the January to September 2021 period. Thomas Rabe, CEO of RTL Group, commented: “In the third quarter of 2021, RTL Group continued to perform strongly. Revenue grew by 17.2 per cent organically in the first nine months of the year, thanks to the ongoing recovery of TV […]