Shipments of PMPs 130m+ in 2011
October 15, 2007
Global shipments of video portable multimedia players (PMPs) will grow at an annualised rate of 30 per cent over the next five years, reaching 132 million units in 2011, according to the Parks Associates report 'Portable Multimedia Players: Analysis and Forecasts.'
MP3 player manufacturers will drive growth through their desire to add video capability to the portable audio player platform and capitalise on the healthy growth of the broadband video market worldwide.
“The video PMP market will enter a strong growth period within the next five years,” said Harry Wang, senior analyst at Parks Associates. “Video capability fuels the upgrade demand from existing device owners, and more content, especially free and short online video clips, gives consumers the incentive to upgrade.”