Premier Sports has announced it will show an extra 25 group stage matches from the Premier Sports Cup from the start of the new season. The extra games will be streamed live on the Premier Sports streaming service, which costs £15.99 per month in the UK and forms part of a new three-year agreement between […]

BBC Scotland will have full live television coverage of the South American matches from Scotland’s Skyscanner Americas Tour this July. The games against Chile and Uruguay will be shown live free-to-air on the BBC Scotland channel as part of an agreement between Scottish Rugby and TNT Sports. Scotland return to Chile to play at Estadio […]

Scotland’s cruel 1-0 defeat to Hungary attracted over half of the nation’s TV viewers on the evening of June 23rd. A peak audience of 10 million people watched the BBC’s coverage of Scotland vs Hungary on BBC One. The match was also streamed 3.4 million times across BBC iPlayer, the BBC Sport website and app […]

Scotland vs Switzerland drew in more than half the nation’s TV viewers on June 19th. The BBC had a 54 per cent audience share for coverage of Scotland vs Switzerland on BBC One, with a peak audience of 9.4 million people. The match was also streamed 3.6 million times on BBC iPlayer and there was […]

More than 10 million viewers watched ITV’s coverage of Euro 2024 opening match between Germany and Scotland on June 14th – the highest peak audience of any opening to a major football tournament in a decade. On ITV1 and ITVX the match peaked with 10.4 million, with an average of 9.1 million watching the match […]

BBC Scotland’s live coverage of William Hill Championship football matches reaches audience of over 800,000 in season 2023/24. Scotland’s second tier, which was recently won by Dundee United, also enjoyed an average weekly reach of 190,000 for Friday night matches on the channel during the season. Audience figures show live William Hill Championship matches reached […]

The Scottish Professional Football League (SPFL) has announced a sponsorship deal with betting company William Hill. Under the five-year deal, which begins at the start of season 2024/25, William Hill will become the title sponsor of all four SPFL divisions as well as the Official Betting Partner of the SPFL. This will see the four […]

Sky Sports viewing figures for SPFL matches for the 2023/34 season have risen significantly – with nearly 2.5 million extra viewers tuning in for matches. Sky Sports reports a year-on-year rise of 24 per cent for peak audiences from games in the Scottish Professional Football League’s Premiership in season 2023/24. A total cumulative audience of […]

The Scottish FA has confirmed a new five-year agreement with Premier Sports and BBC Scotland for the Scottish Gas Men’s Scottish Cup. The Scottish Cup Final remains free to air, along with one Semi-Final, as clubs compete for the oldest trophy in world football. From the 2024/25 season, Premier Sports rights remain the same with […]

Scottish indie Bandicoot Scotland, a joint venture with global production group Argonon, has announced the appointment of Nick Johns as Head of Digital in a newly created role to capitalise on a growing range of digital and cross-platform opportunities. The role will see Johns working on digital-first opportunities for the indie as well as overseeing […]