Advanced Television

Connected TV

4K MLB All-Star Game on Sling TV

US streaming service Sling TV is to offer a 4K viewing experience, starting with FOX Sports’ 25th broadcast of the MLB All-Star Game on the evening of July 16th. For the first time, Sling TV subscribers, in certain markets, can enjoy a live event in 4K resolution, on supporting Roku and Amazon Fire TV devices. […]

July 16, 2024

Tubi live in UK

Tubi, Fox Corporation’s ad-supported streaming service, is now live in the UK. Tubi has built momentum in North America by engaging viewers with a free, personalised streaming service that offers an extensive library of blockbuster movies, popular TV series, and exclusive Tubi Originals. With nearly 80 million monthly active users, Tubi has emerged as the […]

July 2, 2024

TikTok launches on whaleOS 3-supported TVs

whaleOS 3, the independent TV OS, has announced the arrival of TikTok on whaleOS 3-powered TVs. With this latest development, TikTok users can now log in with their account on the TV and enjoy their personalised feed or consume a random selection of short-form videos. “We’re excited to broaden our reach with the launch on […]

July 2, 2024

PSB leaders mark Freely launch

Tim Davie (Director General, BBC), Dame Carolyn McCall (CEO, ITV), Alex Mahon (CEO, Channel 4) and Sarah Rose (President, Channel 5) have marked the launch of new streaming service Freely. They highlighted the importance of public service broadcasting, and the role Freely can play in its future. Davie commented on the power of public service […]

June 25, 2024By Colin Mann

Freely reveals new smart TV partners

Everyone TV – the organisation leading the evolution of free TV in the UK – has revealed multiple new smart TV brands are joining the Freely line-up with Toshiba, Sharp, Panasonic and Metz all confirmed to offer the new streaming service backed by the BBC, ITV, Channel 4 and Channel 5. The addition of these […]

June 24, 2024

Titan OS launches Titan Ads

Titan OS, a European technology, entertainment, and advertising company, has announced the launch of Titan Ads, a marketplace for Connected TV (CTV). Headquartered in Barcelona, Titan OS and Titan Ads operate in key European markets, leveraging the content and advertising expertise of its local teams in markets such as the UK, Germany, France, Spain & […]

June 19, 2024

Study: 49% believe they can identify AI ads

Forty-nine per cent of consumers are confident they can distinguish ads generated by AI versus traditional methods, with nearly half (49 per cent) stating they do not care whether an ad was made using AI or traditional methods as long as it looks authentic. That’s according to insights released today by LG Ad Solutions, to […]

June 14, 2024

Samsung Ads Europe launches Smart Outcomes solution

Samsung Ads Europe, the advertising division of Samsung Electronics, has announced the launch of its new machine-learning advertising solution for clients, Smart Outcomes, allowing advertisers to automatically optimise CTV campaigns and leverage the largest single-source, deterministic TV data set in the European market. Powered by data from more than 60 million Samsung Smart TVs in […]

June 13, 2024

Yahoo data partnership with VideoAmp

Yahoo Advertising has announced that the Yahoo DSP is the first platform to integrate measurement and audience data from TV data and technology player, VideoAmp. The partnership will bring VideoAmp’s targeting and measurement solutions to enhance connected TV (CTV) campaigns when activated against the 108 million+ households that the Yahoo DSP reaches. This partnership sees […]

June 13, 2024

New Staccs TV channels on Samsung TV Plus

Swedish tech startup Staccs, a free ad-supported television (FAST) technology company with its own lineup of music video channels, is expanding its partnership with Samsung TV Plus with the addition of two new channels. Following the successful launch of Staccs TV earlier this year, Staccs TV Throwback and Staccs TV Celebrate will become available to […]

June 7, 2024