Advanced Television

AI

WSC Sports launches Gen AI division

WSC Sports, the specialist in AI-powered sports content technology, has announced its evolution to an AI content management, creation, and distribution solution. The company aims to empower sports media rights holders to engage with fans through more personalised content, formats and viewing channels. As part of the company’s next phase of growth, WSC Sports is […]

May 29, 2024

Sportfive partners with Magnifi to showcase ASEAN football

Sportfive, the sports marketing agency, has selected Magnifi, an AI-powered highlight generation platform, to assist with its social content solutions for the coverage of two tournaments in the ASEAN Football calendar, the Mitsubishi Electric Cup 2024 and the Shopee Cup 2024/2025. With Magnifi, Sportfive can auto-generate highlights of players from these events, as well as […]

May 23, 2024

Pixellot, Tximist team to broadcast The Tximist Cup

Pixellot, the specialist in AI-automated video and data solutions for sports, has announced a partnership with Tximist Foundation to broadcast all Tximist Cup matches from the upcoming tournament in Spain. This collaboration will allow fans and families to watch every match from the tournament which will be held at Hondarribia and San Sebastian from June […]

May 22, 2024

Report: AI the next frontier in customer engagement

CleverTap, the all-in-one engagement platform, has released its market research report The AI Edge in Customer Engagement. The report sheds light on how AI is the next frontier in the customer engagement domain and how brands can implement AI for the right use cases and gain maturity in AI adoption to drive a boost in […]

May 16, 2024

ElectricNOW remasters classic content with Topaz Laps

ElectricNOW, Electric Entertainment’s premium OTT app and FAST channel, is using Topaz Labs’ Video AI to digitally remaster its classic TV series exclusively for their OTT platform and App, ElectricNOW. The platform will now offer new, upscale versions of three TV series Conan the Adventurer, The Lost World and The Immortal allowing audiences to enjoy […]

May 16, 2024

Study: Role of TV panel research changing

Despite dramatic changes across the TV market and measurement landscape, consumer research panels seem set to remain a critical building block for measurement solutions for the foreseeable future. The Future Role and Value of Panels in US TV Measurement, released by the Coalition for Innovative Media Measurement (CIMM), analyses the purpose and usage of consumer […]

May 9, 2024

Brightcove integrates AWS-powered gen-AI solution

Brightcove, the streaming technology company, has implemented Amazon Q Business, a new generative AI assistant on Amazon Web Services (AWS). Using its own public documentation, product, and release notes, Brightcove is leveraging the new assistant internally for real-world use cases applicable to the media and entertainment technology sector. As an early adopter of Amazon Q, […]

May 2, 2024

Report: 67% marketers using AI to boost content production

Findings from Bynder reveal that 67 per cent of marketers are now using AI to boost content production – leaning into the ever-evolving marketing landscape. Bynder, the global leader in Digital Asset Management, has launched its latest annual report. Titled 2024 content marketing trends survey: Insights and strategies for a digital-first future, the report highlights […]

May 1, 2024

Spain: Movistar Plus+ partners with WSC Sports

WSC Sports has signed a multi-year agreement with Spain’s Movistar Plus+ who will employ its AI-driven technology. The audiovisual entertainment offering of the Telefónica Group, Movistar Plus+ will utilise WSC Sports’ platform to create real-time short-form video for a host of its sports rights including LaLiga and LaLiga 2, UEFA’s Champions League, Europa and Conference […]

April 25, 2024