Audiences will be immersed in the Olympic Games like never before this summer as a new collaboration between Warner Bros Discovery (WBD) and YouTube is set to bring Paris 2024 to a diverse set of fans, further expanding the reach of Eurosport’s live coverage. The new content partnership will base a group of YouTube creators […]
LBG Media is a UK-based multi-channel digital entertainment business, with a massive global audience. It claims an audience reach of more than 1 billion and enjoyed 128 billion views last year thanks to its LADbible, SPORTbible, and Unilad series of sites. LBG says it is now the world’s all-time “most viewed and engaged publisher on […]
Channel 4 Sales, the social content partner for brands, is teaming up with cat litter brand Ever Clean to deliver a second season of digital-first series, Existential World of Cats, that aims to help cat-owners understand their pets. From now until July 29th, the series will feature across Channel 4’s Instagram, TikTok, YouTube and Facebook […]
Snapchat and Warner Bros Discovery (WBD) have announced the launch of an extended, multi-region partnership to transform the fans consume and celebrate sporting content ahead of this year’s summer of sport. The two-year partnership aims to entertain and inspire millions of Snapchat users across the UK, France and the rest of Europe with exclusive content […]
Snap and Samba TV, a provider of TV technology for audience data and omniscreen measurement, have revealed research results that show how Snapchat campaigns have a significant impact in driving audiences to watch new shows and stream movies. By tapping into Snapchat’s audience of over 800 million monthly active users, the analysis showed that Snapchat […]
whaleOS 3, the independent TV OS, has announced the arrival of TikTok on whaleOS 3-powered TVs. With this latest development, TikTok users can now log in with their account on the TV and enjoy their personalised feed or consume a random selection of short-form videos. “We’re excited to broaden our reach with the launch on […]
UEFA’s competitions are among the most popular sporting events in the world. Unless you are lucky enough to experience them at the stadium, live broadcasts by UEFA’s appointed media partners around the globe remain the best way to enjoy the games at home or in cafés and bars. Through the media rights to its competitions, […]
Consumer research from Omdia has found that YouTube continues to dominate as the most popular video service globally, while Instagram has surged ahead of Netflix and TikTok in the US, establishing itself as the second most popular video service among American users. According to Omdia, YouTube maintains its position at the pinnacle of video streaming […]
Media regulators from around the world gathered this week in Dubrovnik, Croatia at the invitation of UNESCO and Croatia. This meeting resulted in the creation of a global network of regulators, to be hosted by UNESCO, which will coordinate the international response to the challenges posed by digital platforms. “Faced with global platforms, we need […]
Nielsen has released a study on media consumption in Germany. The report looks at the current trends in usage habits across video, TV and audio, as well as social media platforms, trust in advertising and trust in news reporting.The report reveals a significant shift in German viewing habits with the use of streaming services being […]