Advanced Television

streaming

Channel 4 streaming audience up 30% YoY

Barb data shows Channel 4’s streaming audience in June is up 30 per cent on the same month last year. Meanwhile, the channel continues to grow its overall audience, attracting new digital natives while migrating existing viewers to digital platforms, with 3 per cent year on year growth in viewing across streaming and linear combined […]

July 12, 2024

Brougham named Channel 4 Streaming Business Director

Channel 4 has announced the appointment of Ruth Brougham as Streaming Business Director. In this newly created role, Brougham will join Channel 4’s Executive Team and will report to Chief Operating Officer Jonathan Allan. Brougham, who will be based in Leeds, will help to set and lead Channel 4’s streaming operations, product team and roadmap, […]

July 12, 2024

24i appoints Braun as CEO

24i, the video streaming platform specialist, has announced the appointment of Sebastian Braun to Chief Executive Officer (CEO). Since joining the company in 2023, Braun has played a pivotal role in shaping 24i’s product portfolio, which is being developed as part of the 24i Cloud Video offering. “I am honoured and excited to lead 24i […]

July 4, 2024

Survey: Greater appetite for personalised ads

Moloco, a specialist in operational machine learning (ML) and performance advertising, together with independent research company YouGov, has announced the findings of the Consumer Perceptions of Ads on Streamers Survey 2024. More than 1,000 consumers in the U.S. were surveyed for their perspective on advertising on streaming media platforms. Overall, the results signal a tipping point […]

June 27, 2024

Data: 6% of US watch TV exclusively on mobile devices

Data from the DASH 2023 TV Universe Study show that 6 per cent of US households now watch TV exclusively on mobile devices, an increase of more than a million homes since 2022. Driven primarily by younger viewers, the rise of device-only TV households highlights the need to redefine the basis of TV audience measurement […]

June 21, 2024

Research: Consumers seek better streaming bundles

Is Hollywood reinventing a ‘Bundling 2.0’ of the best content to watch? Hub Intel says US consumers are savvier than ever in navigating TV and movie sources to get what they want. But it’s not easy. Multiple streaming services are still needed to replicate the ‘all-in-one’ of cable TV days of yore, and viewers increasingly […]

June 21, 2024

Report: Live TV events garner longer tune-in

FreeWheel, a technology platform for the television advertising industry, has announced the launch of an enhanced product suite for programmatic transactions on live steaming events—including the Olympic and Paralympic Games Paris 2024. In addition, FreeWheel has released a report titled: It’s Only Live Once: How TV Advertisers Can Capture Audiences in the Moment…and How Streaming […]

June 18, 2024

Accedo, Deutsche Telekom team for XR sports streaming

Video solutions provider, Accedo, has worked with Deutsche Telekom to showcase an XR sports streaming application of its live sports streaming service, which will be used to showcase the potential for live football. The solution is leveraging Accedo Xtend, Accedo’s solution for advanced XR applications in media complemented with solutions from Ateme and HISPlayer. The […]

June 6, 2024

Ateme leads TVRI’s transition to 4K streaming

Ateme, a specialist in video compression, delivery and streaming solutions, has announced TVRI’s transition to 4K OTT powered by Ateme. TVRI, Indonesia’s national public broadcasting organisation, has selected Ateme’s Gen 7 video encoding and low latency streaming solutions to deliver 4K video quality to its viewers. With Ateme’s Just-In-Time Packager Origin, TVRI ensures seamless streaming […]

May 28, 2024

UniqCast, bunny.net partnership

UniqCast, a provider of turnkey IPTV/OTT solution, and bunny.net, a global player in Content Delivery Networks (CDNs), Edge Storage, and Optimization Services, have announced a strategic partnership. This collaboration brings together UniqCast’s captivating platform with bunny.net’s high-performance CDN, empowering operators to deliver premium streaming experiences to viewers worldwide. Both companies share a commitment to offering […]

May 23, 2024