The 2008 Beijing Olympic Games will lift television's share of the global advertising market to record levels next year, despite the medium losing market share in North America and parts of Europe, reports the global media buying and planning group ZenithOptimedia. According to Zenith's World Advertising Expenditure Forecast, worldwide television advertising spending in 2008 will […]

Results from a survey of 2,000 European consumers by market analyst firm Canalys indicate that half have no interest in watching any kind of TV on a mobile phone, even if the service was free. The findings highlight three potentially attractive mobile TV customer segments: The pay-TV subscriber: consumers that take pay-TV services (54 per […]

From Branislav Pekic in Rome A total of 83 million households, out of a total of 166 million in 20 Western European countries, receive digital TV services, according to the latest survey conducted by the Milan-based e-Media Institute. At the end of June 2007, the number of families capable of receiving digital TV services represented […]

Within the next five years, Americans will be spending more than a third of their daily TV-viewing time watching on-demand programs rather than regularly scheduled shows and events, according to a new forecast by Pike Fischer. In a report on video-on-demand (VOD) usage, the market research firm says that the majority of households in the […]

MultiMedia Intelligence has reported that the new media opportunity of Internet advertising, Internet TV, IPTV advertising, mobile TV advertising and in-game advertising will grow to $41 billion (E29bn) worldwide by 2011. This will more than double the new media advertising segment of 2007, which collectively will reach almost $18 billion worldwide in 2007. The $185 […]

Worldwide annual consumer spending on mobile broadcast TV services is expected to exceed $6.6 billion (E4.7bn) by 2012, according to a new report from Juniper Research. It predicts 120 million mobile users in more than 40 countries are to receive broadcast TV services by 2012, compared to less than 12 million in 2007, with DVB-H […]

Driven by increased broadband penetration, declining prices, and a growing catalogue of online audio and video content, the market for MP3 players and portable media players (PMPs) will remain strong over the next five years, reports In-Stat . Nevertheless, the main reason consumers are purchasing portable MP3 players and video-capable PMPs today is for the […]

The UK television advertising market will grow by up to 2 per cent this year, Channel Five owner RTL predicted as it said Five’s new digital spin-off channels boosted its audience share. Five’s family of channels recorded an audience share of 6.3 per cent in the first half of the year to June, with 5.5 […]

The worldwide market for digital set-top boxes (STBs) experienced continued strong growth in 2006, with smaller Asian manufacturers advancing up the market share ladder, says IMS Research. Traditional STB stalwarts still remain the worldwide leaders, but are facing increased competition from lower tier manufacturers. The digital STB market reached an estimated 122 million units shipped […]

DVRs in 20% of homes New consumer research from Leichtman Group found that over one in every five households in the United States now has a DVR up from about one in every thirteen households just two years ago. Other key findings include: The mean household income of DVR owners is 33 per cent above […]