UKTV launches U Masterbrand
July 16th marks the launch of multichannel provider UKTV’s new Masterbrand ‘U’, which sees its free streaming service transition to U and its free-to-air channels become U&Dave, U&W, U&DRAMA and U&YESTERDAY. Viewers will see the changes on air and across platforms, with all assets reflecting the new brand design system. To kick off the launch, UKTV has teamed up […]